Looking up information, commercial transactions… In the digital era everything has become… well, digital! The time when a shopper would visit various stores to get an idea of which product would be best is over. Today, thanks to Store Locator and, even better, thanks to Product Locator, the internet user now has access to local information and real-time availability, and can directly choose which store to purchase from.
Overwhelmed by ever more contextualised and personalised commercial ads internet users want their product as soon as possible. Our relationship to time has irrevocably changed, and posits offering ever faster customer journeys. How about you, Marketing and Digital Directors? Have you grasped yet the impact of this snowballing phenomenon?
No worries, Web Geo Services is here to share with you tomorrow’s trends in e-commerce
Web Geo Services - Co-Founder