ÉLECTRO DÉPÔT accelerates the online customer experience personalising its product pages.

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ELECTRO-DEPOT

 

ÉLECTRO DÉPÔT was one of the first e-merchants to automatically notify its online customers of the availability of products in-store in order to boost CTA, to develop Click & Collect and ROPO (Research Online, Purchase Online).

 

Assumption:

A contextualised page, effortlessly displaying stock nearest to a user, would convert better than a generic page.

 

Results:

50% of visitors to Electro Depot sites have benefitted from a personalised shopping experience.

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